Wednesday, 8 November 2017

LO5 : Data Analysis

Similcasting - Simultaneous Broadcasting
  • Broadcasted to radio but also online 
Streaming
  • Timeshifting
  • Downloaded onto hard-drive
Downloading
  • VOD
  • Timeshifting - not wathcing when traditionally broadcast 
  • Online viewing

NRS - National Readership Survey
  • Print - magazines, newspapers and e-editions
RAJAR - Radio Joint Audience Research
  • Likes and dislikes of radio
  • DAB
  • Analogue
BARB - Broadcasters Audience Research Board
  • TV
  • Online TV
  • Film on TV
  • VOD (Video on Demand)
  • Works with both comerciall 


The NRS uses different companies to conduct audience research.

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